Website Analytics & Tracking Policy

Compleat Kidz
Effective Date: 01/01/2026

Overview

Compleat Kidz uses website analytics tools, including Google Analytics, to better understand how visitors use our website and to improve user experience, performance, and content.

We are committed to using these tools in a way that respects your privacy and protects sensitive information.

What is Google Analytics?

Google Analytics is a web analytics service provided by Google LLC that tracks and reports website traffic and user interactions.

It helps us understand things like:

  • How visitors find our website
  • Pages that are visited most often
  • How long users stay on pages
  • General geographic regions of visitors

Information Collected

Google Analytics may collect:

  • IP address (anonymized where applicable)
  • Browser type and device information
  • Pages visited and time spent on site
  • Referral sources (e.g., search engines, ads)
  • General location (city/state level, not exact address)

We do NOT use Google Analytics to collect:

  • Medical information
  • Patient records or therapy data
  • Personally identifiable health information (PHI)

HIPAA Considerations

Compleat Kidz does not allow Protected Health Information (PHI) to be transmitted through Google Analytics.

We take precautions to prevent this, including:

  • Avoiding tracking on pages where sensitive health information is entered
  • Configuring analytics to limit data collection
  • Ensuring forms do not pass identifiable health data into tracking tools

Cookies and Tracking Technologies

Google Analytics uses cookies to collect information about website usage.

Cookies are small text files stored on your device that help:

  • Recognize returning visitors
  • Understand browsing behavior
  • Improve website functionality

You can control or disable cookies through your browser settings.

How We Use This Information

  • Improve website performance and usability
  • Optimize content for families and caregivers
  • Measure marketing effectiveness (e.g., ads, campaigns)
  • Enhance accessibility and navigation

Third-Party Data Sharing

Information collected via Google Analytics is processed by Google and may be stored on servers in the United States or other countries.

We do not sell or share your personal data with third parties for their own marketing purposes.

For more information, please review Google’s privacy policy:

https://policies.google.com/privacy

Your Choices

You can opt out of Google Analytics tracking by:

  • Disabling cookies in your browser
  • Using the Google Analytics Opt-out Browser Add-on:


https://tools.google.com/dlpage/gaoptout

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect information collected through our website.

However, no method of transmission over the Internet is 100% secure.

Updates to This Policy

We may update this Analytics Policy from time to time. Updates will be posted on this page with a revised effective date.